Customer story

Mr Cake gathers six locations into one view

2 min read

Mr Cake's shop in Gothenburg
Mr Cake's shop in Gothenburg, one of six locations. (Photo: mrcake.se)

In a short time Mr Cake has become one of Sweden's best-loved bakery and brunch concepts, with six locations in Stockholm and Gothenburg. With the growth came a familiar challenge: the more locations, the harder it is to keep the same grip on every kitchen, every day. Sales and staff sat scattered across different systems. Today Mr Cake gathers it all in Guestrix.

From scattered data to one scorecard

The introduction came through the POS system Baemingo, where Mr Cake had asked for better analysis and automatic tracking. The challenge wasn't a shortage of numbers, but that the numbers lived in different places and took manual work every week.

By connecting Baemingo and the staff system Personalkollen, Guestrix now gives Mr Cake one combined picture of all six locations. Sales and labour cost are followed in the same place, per location and for the whole group.

Sales and staff in the same view

For a high-throughput bakery, the margin sits in the balance between what sells and what staffing costs. When sales from Baemingo meet labour cost from Personalkollen, Mr Cake can start to understand how each location actually performs, day by day, and what a change in the rota or the menu means for the result.

It gives a new way to compare locations fairly, even when they look different, and to see where a small change in staffing or menu makes the biggest difference to the margin.

Pastries from Mr Cake
High tempo and pastries by the dozen — all followed per location in Guestrix. (Photo: mrcake.se.)

A way of working that grows with the group

What started as a need for automatic tracking has become a shared way of working. Each location has its KPIs, management sees the whole group, and the tracking happens automatically instead of in a spreadsheet on a Sunday evening.

The next step for Mr Cake is to deepen the margin tracking as more data sources connect, so each location can be steered towards clear goals, day by day.

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